Jargon buster (F-P)

Fluorescent Paper / Board A white base paper or board coated with a mixture of fluorescent pigment and binder.

Foil Blocking/Stamping The process by which extremely fine leaves of foil are impressed onto a paper, usually logos of company names.

Four Colour Process Printing in black, yellow, cyan and magenta, using material that has been screened.

Graphic Design Making the solution work visually.

Grammage An expression of gsm used to express the weight of paper or board

Half Tone Generally referred to as a black and white screened image.

Hickey A spot on the printed sheet caused by dust, lint or ink perfections.

Imposition The arrangement of pages in position for printing, governing the correct sequence when folded.

In Pro Reduce or enlarge in proportion.

Ivory Board High quality board made in white or colours, with a bright clear appearance, particularly used for visiting cards, and similar high class printing work.

Justified setting The equal and exact spacing of letters and words to a given measure – ranging left and right.

Kerning Reduction of inter-character spacing in order to achieve best visual effect.

Key Line Inked outlines on artwork that serve as guide lines to printers

Laminating Applying a clear film under pressure to the surface of paper or board after it is printed. Either Matt (smooth) or Gloss finish (shiny).

Layout An arrangement of items ( on a page, screen etc ).

Leading Interline spacing (“leading” originates from hot metal typesetting where strips of lead were used for spacing out lines of type).

Litho Offset litho printing. Printing from a lithographic plate transferred by a rubber roller to the paper.

Make-Ready Time spent preparing a machine to run a specific job.

Matt Paper A coated paper with a dull smooth finish.

Microns Units used to express thickness of stock.

Overprint Printing onto existing printed material.

Pagination The numbering of pages of a block or manuscript in the correct sequence.

Pantone Matching System (PMS) Printer’s ink reference system showing hundreds of colour variations

Paper Weight Measured in grams/square metre, eg, 80gsm = light, 175gsm = medium stock, 330gsm = heavy stock.

Point Size The size of letters.

Primary Colours Standard ink colours that are supplied by ink manufacturers which do not require mixing by the printers.

Print Run-on An increase in print quantity. Must be specified on the initiation of the main print run.

Proofs A pre-production print, made for the purpose of checking the accuracy of layout, typematter, tone and reproduction.

Proofing and Checking Either text, artwork/setting, photographs, proofs. The agency and its suppliers will check all material carefully. The client has the final responsibility for checking and approving all work.